Our subsidiaries act as useful and efficient interfaces between a large number of manufacturers around the world and increasingly demanding wholesalers, DIY superstores, factories, swimming pool professionals, e-merchants and marketplaces.
Direction de la Supply Chain
The rapid technological developments applicable to the supply chain and the context of recent years mean that monitoring is more essential than ever.
It is a strategic lever for optimising logistics performance and identifying emerging trends and technological innovations, enabling us to maintain a competitive edge.
It is therefore essential to enriching our approach, refining our vision and guaranteeing informed decision-making, thereby contributing to sustainable development and operational efficiency.
That’s why we regularly take part in conferences and trade fairs, talk to integrators and companies of all sizes, and keep abreast of the latest developments in the supply chain in France and internationally.
Our logistics
Our imports:
- 47% of tonnage received in containers by sea
- a greening of the post-routing still under way with our containers being brought up from the port of Fos by road, rail and/or barge.
Nos plateformes logistiques :
- 201 women and men
- 132,314 m² of storage
- a pallet capacity of 133,545
- 263 handling machines from 3 historic manufacturers
- 72,090 items held in stockem
- 571,680 orders shipped over the year 72,359,878 items for a total tonnage of 47,824 tonnes and an average turnover/order of €1,095
Our commitment to our customers in France, Europe and Africa (delivery times):
- 24H/72H in France
- from 2 to 6 days internationally depending on destinations
- in 4H for Sodeco Valves, based in Belgium, in its catchment area.
Our commercial activity
- 52 110 visits to customers
- 35 158 customer accounts
- 667 customers having visited our group
- 424 687 telephone calls
The role of our CEOs and sales teams is to be in constant contact with our customers, whether in the field or on the telephone. They have in-depth knowledge of the product ranges they promote, and although some of our wholesale customers receive representatives from several group subsidiaries in the same
day, they never complain about wasted time.
Every week, we conduct training sessions in the field or at our premises,
with our customers’ teams.
Our office-based technical sales teams deal very quickly with all types of requests
over the telephone: prices, availability, after-sales service, technical information,
etc.
Some of our wholesale customers have developed their own web-based business.
At the same time, pure players and marketplaces have entered our markets.
We welcome this new distribution channel as an opportunity, and are investing
to ensure that our technical resources and the expertise of our teams are equal
to the challenge. Modern websites, enrichment and distribution of product data,
referencing of our brands, adaptation of pricing policies, digital marketing, online
videos, social networks, influencers…
Virtual reality
Since 2021, Opaline has been making a name for itself in the creation of immersive projects for the construction and industry sectors.
In four years, the 3D team has designed three virtual visit platforms: a detached house, a commercial building and a block of flats. These virtual environments enable to showcase the products of the six building subsidiaries in their context of use: Axelair, Jetly, PBtub, Sferaco, Thermacome and Thermador.
The single-family home has been adapted for a virtual reality headset, offering trade show visitors a unique and immersive experience.
In 2024, an enhanced version of this detached home was launched, with a new ergonomic interface and guided tours to showcase the subsidiaries’ flagship products.
On the industrial side, Opaline has developed a number of interactive valves, capable of revealing their technical features thanks to a detailed breakdown of the components. These visual tools are very useful for training or sales.
In partnership with Sectoriel, Sferaco, Sodeco and Syveco, another virtual world is already up and running, featuring a storage tank in a virtual factory. With these projects, Thermador Groupe is demonstrating its capacity for innovation, creating immersive experiences that enhance the appeal of its products.
